09 Nov 2011
The Ministry for Culture and Heritage would like to offer you the opportunity to attend an all-day masterclass on major gift fundraising, presented by major gifts specialist Canadian Guy Mallabone (of Global Philanthropic). Internationally recognised as an inspired leader in not-for-profit fundraising, Guy has over 30 years' experience in integrated fund development, including regular giving, major gifts and gift planning. For more information, see: http://www.guymallabone.com/
The masterclass will be held in Wellington on Monday 14 November. It will cost $389 per person and will run from 9.00am until 5.00pm, followed by refreshments and the opportunity to network with other invited guestsfrom a range of cultural organisations.
The masterclass, based on those run each year by Artsupport Australia, will be a challenging and practical opportunity to develop strategies and maximise income from major gifts. (Depending on the size of an organisation, a major gift could be anything from $500 to $5,000 or more.)
Ultimately, gift fundraising means asking someone for money face-to-face, not necessarily a natural or easy thing to do.Knowing when and how to ask is the most essential weapon in any effective fundraiser's arsenal. Participants will learn the strategic overview of major gift solicitation, review the elements that influence a decision, and examine the psychology of a successful ask and the secrets to success.
The masterclass is designed for general managers, CEOs and other senior staff experienced in development and philanthropic fundraising but it will also be accessible for new staff keen to learn. There is no limit on the number of attendees per organisation.
Guy's broad experience covers:
- donor prospecting and qualification techniques
- cultivation and solicitation strategies
- campaign management
- stewardship practices
- board and organisational development
- fund development
- performance audit
- feasibilitiy/planning studies, and
- strategic planning.
We appreciate this is short notice but we hope you'll agree Guy's visit 'Down Under' is an opportunity too good to miss.
To guarantee your place at the masterclass, please confirm your attendance as soon as possible by emailing ingrid.kamstra@mch.govt.nz
There is also an opportunity the following morning (on Tuesday 15 November) for a more targeted session with Guy Mallabone to work through a fund development audit tool he has developed. This audit tool is designed to draw attention to 8 critical fundraising areas and to assess whether, in any particular organisation, they might need further work or consideration. It is designed to assist with fundraising/marketing/business planning, and is a useful way to measure effective progress in fund development. It enables better decision-making about where to start, what priorities to address first and how best to achieve your objectives to move forward.
There is a small additional charge to attend this second workshop ($35 if you're also attending the masterclass).This session will run from 9.00am until 12.30pm, and will also be in Wellington.
Title: Chance to attend a Major Gift Fundraising Masterclass - Wellington
Venue: Wellington
Date: 14 November 2011
Email: ingrid.kamstra@mch.govt.nz
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